We build fast, conversion-focused websites and AI systems for businesses serious about growth. No templates. No fluff. Just sites that work.
Fast, mobile-first, and built to convert visitors into enquiries. Designed and built from scratch — every pixel intentional, every section earns its place.
A smart chatbot trained on your business. Captures leads, answers questions, and qualifies enquiries 24/7 — even when you're off the tools.
A sharp, honest audit of your current online presence. We find exactly what's costing you leads and give you a clear action plan to fix it.
Tell us about your business and what you need. We send a clear proposal within 24 hours — no sales call required.
We design and build your site from scratch. You review once. We refine. Live within 2 weeks from kickoff — no endless feedback loops.
Your site stays live and your chatbot keeps working on a simple monthly retainer. No surprises. No hidden fees. Cancel any time.
A complete rebuild for a Melbourne plumbing and HVAC specialist with 4.9★ and 138 Google reviews. Mobile-first, fast, with an integrated AI chatbot capturing after-hours leads automatically.
A brand new website for a 5.0★ electrician with no prior web presence. Dark tech aesthetic, mobile-first, with a 24/7 chatbot routing emergency callouts and capturing overnight quote requests.
Everything you need to get online and start converting visitors into enquiries.
The full system — a site that converts and a chatbot that captures leads around the clock.
Not ready to build yet? Start here. We diagnose exactly what's costing you leads online.
sitelab is an indie web and AI studio based in Melbourne. We work with businesses across Australia and beyond.
We build websites and AI systems for business owners who are tired of average — slow sites, generic templates, and agencies that disappear after they invoice you.
Every site we build is designed from scratch, built to convert, and shipped with an AI chatbot that captures leads while you're busy running your business.
We're small by design. That means you get our full attention — not a junior account manager who's never run a business in their life.
Tell us about your business and what you need. We'll send a detailed spec and proposal within 24 hours — no cost, no obligation.